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March 2019
IFIA Mag azine

THE 2018 IENA CELEBRATES ITS March 2019 IFIA Mag azine

70TH ANNIVERSARY

The 2018 international trade fair iENA and we had a fantastic result. a great deal of additional attention
“Ideas – Inventions – New Prod- We were particularly pleased that on national and international TV
ucts” iENA Nuremberg once again people from all over the world, channels and in newspapers and
demonstrated its standing as an such as from Asia and Iran, took an specialist publications.
international platform for inven- interest in our innovation. Poor air
tors and invention over four days quality in cities is an international The iENA will also be the platform
of exhibition. The 2018 iENA took problem and so for our invention in 2019 for all creatives and inven-
place for the first time in the new which counteracts this we got lots tors and provides support from
exhibition hall 3C. The 12,900 trade of interesting and inspiring ideas initial idea and creation of a pro-
visitors were delighted by the new for new applications.” totype through to market launch,
ambiance and the approximately marketing and company forma-
800 inventions. On the first two days of the fair, tion. Partners are available in all ar-
the iENA was open to trade visitors eas and can provide support and
Inventors from over 30 countries only. Entrepreneurs, investors, de- give tips. The German Patent and
traveled to Nuremberg to pres- velopers and supporters from the Trademark Office has for many
ent around 800 inventions. Not most diverse industries came to years been a solid partner of the
only were major partners highly discover ideas, inventions and new Nuremberg iENA. The VDI (Asso-
satisfied with this year’s inven- products. On the weekend, the ciation of German Engineers) pro-
tors’ fair but also private inventors iENA was also open to visitors to motes the technical foundations
and small associations announced the Consumenta running in paral- and presents budding engineers
their participation in iENA 2019 lel and on these days the iENA ex- and their innovations in Nurem-
with new ideas, inventions and hibitors also experienced a great berg. In addition, numerous na-
products. deal of interest. New synergies tional and international inventor
and partnerships were formed associations which assist inventors
Ludger Hermanns, the inventor of between individual exhibitors as with their projects are represented
the AIRwall, was highly satisfied well. Networking is highly impor- at the iENA. The International Fed-
with the response that his inno- tant at the international inventors’ eration of Inventors’ Association
vation received at the iENA: “This fair. The large media coverage of IFIA celebrated its 50th anniver-
was the first time we’d come to the the 2018 iENA brought exhibitors sary at the iENA as well.

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