Page 62 - IFIA_Magazine_No11

| IF I A Magazine - September 2020

Inter-Organizational

1. Asia IP Exchange

On Thursday, 7 December 2017, IFIA and the Hong Kong Trade

Development Council (HKTDC), Hong Kong’s leading trade

promotion agency signed a Memorandum of Understanding

(MOU) to promote intellectual property trade between IFIA

member states and Hong Kong.

The objective of this bilateral partnership is to leverage Hong

Kong’s strategic regional position as the international gateway

for Chinese mainland companies and an intellectual property

trading hub. IFIA’s resources and knowledge is used to expand

and promote technology transfer on a global scale, to help

companies from Hong Kong and the mainland to look for IFIA

member states’ licensable intellectual property.

Upon the establishment of mutual collaboration, the HKTDC

and IFIA intend to engage in extensive information exchange

to keep informed of the latest development of the intellectual

property industry of their respective regions. Furthermore,

both parties intend to mutually promote the Asia IP Exchange

maintained by the HKTDC.

Asia IP Exchange is a free online platform and database

connecting users to the global IP players from North America,

Europe, the Chinese Mainland and other parts of Asia. This user-

friendly online IP portal covers four main categories including

patent, trademark, copyright and registered designs. Users

can conduct targeted searches using the site’s Tag Cloud

62