Page 85 - IFIA_Magazine_No11

IFIA Magazine - Mar ch 2021
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Planning & Coordination Manager was held for
Iranian inventors so they would prepare for
commercializing their inventions and innovations
in the world.
At the beginning of the workshop, Mr.Masoud
Shafaghi introduced the workshop objectives
and declared that these inventors have been
taking various classes in the fields related to
invention and innovation over the past 18
months as the following:
-Idea, creativity, innovation, and change
-Personal branding & development skills like an
inventor
-Strategic self-marketing and personal branding
-Design thinking and creativity for innovation
-How to design a successful business model?
-Innovation from plan to product
Also, Mr. Shafaghi stated that the students
have been tutored by IFIA’s agent office in Iran
and at this point, they have started to enter
the international field and have increased their
knowledge as much as possible.
After that, Dr. Marcelo Vivasqua started the
workshop with its focus on people, perception,
product, protection, planning, and promotion.
The people attending the seminar discussed
intellectual property, the structure of the
business, and finally pitch and selling the
homeostatic and expressed their questions.
In conclusion, this workshop was held to
motivate the Iranian inventors to promote their
inventions and innovations on a worldwide
scale, IFIA Academy looks forward to holding
these kinds of seminars and workshops more
often.
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