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                                                                                                 IFIA Magazine
                                                                                                    March 2024

          3DYLQJ WKH :D\ IRU D *UHHQHU )XWXUH                 but also the brainchild of the Green Concept
          The Green Product  Award, a renowned                Award. Over the years of orchestrating these
          platform     for    recognizing     eco-friendly    two esteemed awards, a vision has emerged
          innovations, is about to witness an exciting        to foster connectivity among participants and
          new chapter with the inclusion of IFIA as           stakeholders, facilitating the convergence of
          a partner.  This partnership  marks a pivotal       their skills, knowledge, and experiences.
          moment in the ongoing journey towards a             As a result, the Club’s mission is dedicated to
          more sustainable future.                            catalyzing the exchange of ideas, experiences,
          The Green Product  Award, hosted  by the            and expertise on an international scale. In
          Green Future Club, is an annual celebration         the spirit of active, open, and collaborative
          of products that prioritize environmental           engagement, the Green Future Club is
          consciousness and contribute to a healthier         committed      to   pursuing     the    following
          planet. IFIA’s collaboration with the Green         objectives:
          Future Club reinforces their dedication             Cross-Industry       Knowledge         Exchange:
          to fostering innovation and promoting               Fostering the sharing of insights and best
          sustainable    practices.                           practices across diverse sectors, enriching the
          Together, IFIA and the Green Future Club will       collective  understanding of  sustainability.
          work in harmony to evaluate and acknowledge         Application and  Testing of New Processes:
          products that embody the principles of              Encouraging       the   experimentation       and
          environmental stewardship and sustainability.       implementation of innovative sustainable
          This partnership seeks to inspire businesses        methodologies  and technologies.
          and individuals to create and support products      Exchange Between  Young Creatives and
          that align with a more eco-conscious world.         Experienced Experts: Facilitating a dynamic
          The synergy between IFIA and the Green              interplay of fresh perspectives from young
          Future Club is set to ignite a wave of positive     talents with the wisdom of seasoned
          change in the realm of green innovation.            professionals.
          This partnership will undoubtedly result in         Joint Development of Sustainable Lighthouse
          heightened awareness and recognition of             Projects: Collaborating on visionary initiatives
          products that lead the way in environmental         that serve as beacons of sustainability, setting
          responsibility.                                     standards for the industry.
          By combining their expertise and resources,         Knowledge  Transfer for the Promotion of
          IFIA and the Green Future Club are forging a        Talents: Supporting the nurturing of talent by
          path toward a greener and more sustainable          sharing knowledge and expertise.
          future. Keep a close eye on this dynamic            Support of Green Start-ups in  Their
          partnership  as it  unfolds,  bringing  forth       Development:       Providing    guidance      and
          inspiring stories of innovative solutions and       resources to green start-ups, fostering their
          eco-conscious products that will shape our          growth and success.
          tomorrow.                                           Building an International Collection of
          $ERXW *UHHQ )XWXUH &OXE                             Sustainable      Products      and     Concepts:
          The Green Future Club, under the guidance           Assembling a global repository of innovative
          of its founder and director, Nils Bader, has        products and sustainable concepts that inspire
          established itself as a hub of sustainability       and drive positive change.
          and innovation. Nils Bader is not only the          Dissemination of Sustainable Products and
          mastermind behind the Green Product Award           Services: Actively promoting and advocating
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